Press release

Audi Q5 rolls off forecourts as the UK’s fastest selling used car

2016 Audi Q5 SUV diesel was on average the UK’s fastest selling used car in March.

  • Used diesels hold their own as the UK’s fastest selling fuel type in March
  • i-Control users enjoy 59% improvement on stock turn in March 2018

27th April 2018 – London: Data from Auto Trader, the UK’s largest marketplace for used and new cars, revealed that the 2016 Audi Q5 (diesel manual) was on average the fastest selling used car in March, taking an average of just 19 days to leave forecourts. It’s the second consecutive month the German SUV has featured on the national top 10 list; in February it was the second fastest selling used car, also taking an average of 19 days to turn.

Whilst the disappointing performance recorded in the new car market continues, in terms of national and regional desirability, used diesels are holding their own. As well as taking the top spot, a total of six diesels made up the national top 10 last month. What’s more, of the 13 regions and countries tracked, six featured a diesel as their respective fastest selling used car: East England (2017 Nissan Qashqai – diesel manual – 13 days), North East (2014 Nissan Qashqai – diesel manual – 24 days), North West (2016 Mercedes-Benz A Class – diesel automatic – 19 days), Northern Ireland (2015 Nissan Qashqai – diesel manual – 23 days), Wales (2017 Nissan Qashqai – diesel manual – 21 days) and Scotland (2015 Hyundai ix35, diesel manual).

As highlighted by the Auto Trader Retail Price Index, the average price of used diesels continues to grow. On average, a second-hand diesel cost £14,453 last month, which was a £905 increase on March 2017. On a like-for-like basis, this represents a 3% year-on-year increase.

Hitting targets will always be determined by how quickly a retailer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader’s data management solution, took an average of just 27 days to sell a car in March, compared to a market average of 67 – 59% faster than those that don’t use the data management tool.

Karolina Edwards-Smajda, Auto Trader Retailer & Consumer Products Director, said: The negative rhetoric that has surrounded the fuel debate has clearly made a huge impact on the performance of new diesel sales, but our data shows just how resilient they remain within the used car market. That’s because for many motorists they are simply the best option available – particularly those that drive long distances and are looking for the efficiency that only a diesel can offer. Plus, with modern Euro 6 technology making newer diesel engines less harmful than their petrol equivalents, in many case they’re also a ‘cleaner’ option too.

“Success in today’s challenging marketplace is dependent on a number of factors, but perhaps none more so than the ability to stock the right cars. Coupled with your own sales experience, data is an extremely effective tool in identifying which vehicles are the most desirable in your area. It can also tell you how much they should be priced based on the live retail market, helping you to build trust with your customers, and importantly, helping you to sell more cars more quickly. 

The UK’s Top 10 Fastest Selling Used Cars in March 2018:

Rank Description Average Days to Sell Average Price Position Average Retail Price
1 2016 Audi Q5 SUV Diesel Manual 19 98.79% £26,823
2 2012 Vauxhall Insignia Hatchback Petrol Manual 20 95.92% £5,294
3 2017 Toyota Avensis Estate Diesel Manual 20 96.37% £15,221
4 2012 Volkswagen Tiguan SUV Diesel Automatic 20 99.42% £11,168
5 2016 Ford Ka Hatchback Petrol Manual 21 99.28% £6,789
6 2015 Ford Focus Hatchback Petrol Automatic 21 100.27% £10,501
7 2015 Mazda CX-5 SUV Diesel Automatic 22 99.62% £16,700
8 2015 Kia Sorento SUV Diesel Manual 22 99.52% £18,995
9 2015 Hyundai i10 Hatchback Petrol Automatic 22 100.00% £7,997
10 2015 Citroen C4 Picasso MPV Diesel Automatic 22 99.76% £10,932

About i-Control:

i-Control is Auto Trader’s data intelligence solutions, which tracks live market movements, recommends what stock to buy, where to find it, how much to pay for it, and how much to sell it for taking into account regional differences in desirability – and is proven to improve stock turn, as we’ve seen, by 59%.

Using a combination of daily guide prices from over 4,500 dealer websites, the 500,000+ ads on Auto Trader and price data from all major auctions, fleet & lease companies and manufacturers, i-Control provides accurate valuations ensuring retailers’ stock is competitively priced from day one.

About Auto Trader

Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 88% prompted brand awareness and attracts an average of 55 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

The 2016 @forduk Ka (petrol manual) tops our Fastest Selling Index, closely followed by the 2016 @Mazda_UK CX-5 (diesel manual) and 2016 Mazda CX-5 (diesel automatic) #usedcars #fastestsellingcar #fastestselling #retail #autoretail https://t.co/1yT545WiYg https://t.co/3jQvuxg1oW
We know your focus is making sales quickly and profitably. That’s why our focus is making sure you have the power to make it happen by winning car buyer trust, providing useful insights, and cost-saving tools. Find out how we’re bringing #morepowertoyou > https://t.co/dP58kssS6e https://t.co/w0UUwgolgu
Great to have @MarcThornboroug and @nchking in the studio today with our new host, Kate Neil, talking about this year's Auto Trader awards - if you missed it, catch up on-demand now! 📺> https://t.co/wYkUoiIrz0 https://t.co/eTnideeBKi
Great to have Marc and Nick in the studio today with new host, Kate Neil, talking about this year's Auto Trader awards - if you missed it, catch up on-demand now!📺> https://t.co/wYkUoiIrz0 https://t.co/bncWFpuJlT
Retail Check helps you identify the best stock for your area and price vehicles to the live market versus your competition. Powered by data from over 8 million daily advert views, Retail Check provides real-time insights that help you sell more cars. Visit https://t.co/V00nb9xbCW https://t.co/lAlkYRrd53
Last chance to join our live webinar TODAY at 11am to find out how you can win a highly coveted Auto Trader award this year > https://t.co/wYkUoiIrz0 Here's how @CedarSpecialist, winner of last year's Rising Star Award have made the most of their win! https://t.co/a5ScI4WxWS
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The @MINIUK model with the biggest growth in consumer demand was the Clubman, up 29%. Are you able to capitalise on this demand? Know your market. #automotive #atinsight https://t.co/4dM8Wfa6nY
Award season is quickly approaching and we want to give you the best chance of winning an award this year. Find out how you can win and grow your reputation with car buyers! Join our webinar on 18th Feb at 11am. Register now: https://t.co/wYkUoiIrz0 #cardealer #awards
Business Leader of the Year goes to Mark Mitchell of @MitchellGroupUK. Well Done Mark from all the team @AutoTrader_UK #AMAwards2020 https://t.co/gKFQrUEj0L

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

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1 Tony Wilson Place
Manchester
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VAT number: GB 614 8918 20

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