Press release

May’s fastest selling cars revealed

Auto Trader has published the latest in its monthly series of top tens, revealing the fastest selling cars in the UK.

Once again, Nissan’s Qashqai proved hot stock across the regions, while Mercedes took five of the ten spots in the national top ten. The UK’s largest digital automotive marketplace for buying and selling new and used vehicles will continue to publish these every month.

Region Regional – best seller by make and model Days to sell
Scotland 2013 Fiat 500L Hatchback Diesel Manual 14
North East 2012 Nissan Qashqai Hatchback Diesel Manual 20
Yorkshire 2013 Citroen C1 Hatchback Petrol Manual 24
East Midlands 2013 Citroen C1 Hatchback Petrol Manual 34
London 2012 Nissan Qashqai Hatchback Petrol Manual 22
South East 2012 Toyota Prius Hatchback Electric Hybrid Automatic 24
South 2013 BMW 1 Series Hatchback Diesel Manual 23
South West 2007 Ford Fiesta Hatchback Petrol Manual 28
Wales 2014 BMW 1 Series Hatchback Diesel Manual 23
West Midlands 2012 Nissan Qashqai Hatchback Diesel Manual 22
North West 2008 BMW 1 Series Hatchback Diesel Manual 18
N.Ireland 2013 Fiat 500 Hatchback Petrol Manual 35
  National – Top ten by make and model Days to sell
1 2013 Mercedes-Benz C Class Saloon Diesel Manual 16
2 2011 Mazda MX-5 Coupe Petrol Manual 19
3 2013 Mercedes-Benz SLK Convertible Diesel Automatic 20
4 2012 Mercedes-Benz B Class Hatchback Diesel Manual 21
5 2010 Vauxhall Insignia Hatchback Petrol Manual 21
6 2009 Nissan Note Hatchback Petrol Automatic 24
7 2013 Mercedes-Benz CLS Saloon Diesel Automatic 24
8 2012 Toyota Prius Hatchback Electric Hybrid Automatic 25
9 2012 Volkswagen Touran MPV Diesel Automatic 25
10 2012 Mercedes-Benz B Class Hatchback Diesel Automatic 25

“In the three months since Auto Trader started publishing these figures, models in the top ten have consistently aligned closely to their optimal retail price position,” said Karolina Edwards-Smajda Auto Trader Trade Solutions Director. “That should resonate with every dealer because the same principle applies to each car on a forecourt. If you want to sell quickly, price to the retail market – that’s the market as it is now, not as some might suggest it could, should or might be.

“Of course, these charts are high level, but the science behind these figures can support every dealer on every forecourt. Pricing, demand and speed-of-sale data powers the same intelligence that works on a targeted micro-level and is instantly available to any retailer. It helps them work out what should be paid for the right car in the right location to maximise profits, as well as the price to sell it for to boost speed of sale.”

Notes to Editors:

Auto Trader Group plc is a 100% digital business having successfully completed the transition from a print title in 2013. Auto Trader sits at the heart of the UK’s vehicle buying process and operates the UK’s largest digital automotive marketplace.

Auto Trader’s primary activity is to help vehicle retailers compete effectively on the Marketplace in order to sell more vehicles, faster. The Marketplace brings together the largest and most engaged consumer audience. Autotrader.co.uk attracts around 44.5 million monthly cross-platform visits on its sites, with around 68% of visits coming through mobile devices, with the largest pool of vehicle sellers (listing more than 400,000 cars each day). In fact over 80% of all time spent on classified sites is spent on Auto Trader. The Group does not buy or sell any vehicles itself.

Auto Trader has around 92% prompted brand awareness in the UK, with 80% of UK retailer forecourts advertising via the website and around 65% of UK used car transactions involving cars listed on autotrader.co.uk.

Auto Trader’s market-leading position enables it to generate and collect large amounts of data on the UK’s automotive marketplace and leverage it to create a suite of services that allow retailers to:

  • BUY – buy the right vehicles, at the right price
  • MARKET – market their brands and businesses effectively in the digital world
  • SELL- sell more vehicles through advertising on the UK’s largest digital automotive marketplace
  • MANAGE – optimise their stock turn and vehicle margin.

For all trade media enquiries, please contact:

Nigel Wonnacott, PR Director at JJ Marketing, on 07802 483 971 or nigel.wonnacott@jjmarketing.co.uk

Less than 24hrs until out next #webinar with Nathan Coe and @MarshallMotorGp. Register now and if you can't make it live we'll send you the recording https://t.co/lkzIgM8S0L #webinarwednesday #automotive #insights https://t.co/RePEpYeS64
It would seem Gen-Z'ers are now flocking to driving as COVID-19 restrictions get stricter. Find out more including insights from @REDDriving https://t.co/phgW2Ese7g #atinsightoftheday #GenZ https://t.co/P6chl5PmcB
Right now our panel of judges are busy reviewing the self-nomination award entries for this year’s Auto Trader Retailer Awards. Who will they decide are this year’s winners? Find out by registering to join the awards live on the 23rd October at 1pm > https://t.co/ZdjzevlJd3 https://t.co/rpobMrn4yf
In this week’s webinar Nathan Coe & @MarshallMotorGp will be discussing: -September's performance -How the job retention scheme might impact the #automotiveindustry -How #cardealers can finish the year strong & reach their year end objectives Register at https://t.co/yfbWqH66RA https://t.co/8rHpHIsSEG
Next week will see the launch of Retailer Performance Masterclasses (RPM) our all new online masterclass hub. Find out all you need to know in our latest blog post from @chrispenny222 > https://t.co/UUmrTQzbKa #RPM #autotrader #masterclass #insights #bestpractices #cardealers https://t.co/CzREOLoLbW
Our latest audience figures show no signs that last week’s Government announcement has impacted buyer demand with over 2 million visits to our site and 20 million minutes being spent on site by buyers looking for their next vehicle each day last week. #atinsightoftheday https://t.co/h0uTNtWuet
We've got something very exciting launching soon... Wednesday 7th October, save the date 👀 #RPM https://t.co/op0RVqngLN
The @KiaUK Sorento is currently the UK’s fastest selling car, taking an average of just 24 days to turn on UK forecourts according to our Fastest Selling Index. #atinsightoftheday #kia #mazda #peugeot #mercedes-benz https://t.co/0amym8KyIK
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Nathan Coe, our CEO, shared an update with our customers today reassuring them that Boris' announcement earlier this week has had no negative impact on consumer demand. Read Nathan's full thoughts on our latest blog post: https://t.co/sx37kiEHBY

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

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