Press release

New car registrations | May 2019

Ian Plummer offers his view on May's new car performance 

“One of the effects of Brexit on the economy has been a hit on the exchange rate. As sterling falls, car brands don’t see the UK as such a profitable let alone stable market. As such, the UK is running an ever greater risk of not getting its share of the most desirable cars coming off international production lines; too many of the most sought after vehicles will be going elsewhere in Europe. That situation could last as long as demand holds firm in the other key European markets; and today they’re generally looking positive," explains Ian Plummer, Commercial Director at Auto Trader.

 “Consumers too, are cautious because of Brexit and the added uncertainty around fuel type. We’re inundated with rhetoric as well as regulation which almost punishes drivers of certain diesels, with the introduction of ULEZ and paying more for parking, but there aren’t enough positive incentives to adopt newer technologies, leaving consumers confused and hesitant to invest in new cars. If we can’t encourage people to actively accelerate their choice of next car, and a cleaner car, we’ll neither be helping to improve the emissions output of the overall UK car fleet, nor helping to sustain the health of the UK car market.

 “In the current uncertain climate and with contracting margins, retailers and brands are struggling to hold prices and to incentivise sales; they simply don’t have enough money to encourage consumers who already aren’t confident leaving the industry in limbo. We need to take away the uncertainty, make sure that there is a positive case for change and give consumers more carrots than sticks.”

The 2016 @forduk Ka (petrol manual) tops our Fastest Selling Index, closely followed by the 2016 @Mazda_UK CX-5 (diesel manual) and 2016 Mazda CX-5 (diesel automatic) #usedcars #fastestsellingcar #fastestselling #retail #autoretail https://t.co/1yT545WiYg https://t.co/3jQvuxg1oW
We know your focus is making sales quickly and profitably. That’s why our focus is making sure you have the power to make it happen by winning car buyer trust, providing useful insights, and cost-saving tools. Find out how we’re bringing #morepowertoyou > https://t.co/dP58kssS6e https://t.co/w0UUwgolgu
Great to have @MarcThornboroug and @nchking in the studio today with our new host, Kate Neil, talking about this year's Auto Trader awards - if you missed it, catch up on-demand now! 📺> https://t.co/wYkUoiIrz0 https://t.co/eTnideeBKi
Great to have Marc and Nick in the studio today with new host, Kate Neil, talking about this year's Auto Trader awards - if you missed it, catch up on-demand now!📺> https://t.co/wYkUoiIrz0 https://t.co/bncWFpuJlT
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Last chance to join our live webinar TODAY at 11am to find out how you can win a highly coveted Auto Trader award this year > https://t.co/wYkUoiIrz0 Here's how @CedarSpecialist, winner of last year's Rising Star Award have made the most of their win! https://t.co/a5ScI4WxWS
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The @MINIUK model with the biggest growth in consumer demand was the Clubman, up 29%. Are you able to capitalise on this demand? Know your market. #automotive #atinsight https://t.co/4dM8Wfa6nY
Award season is quickly approaching and we want to give you the best chance of winning an award this year. Find out how you can win and grow your reputation with car buyers! Join our webinar on 18th Feb at 11am. Register now: https://t.co/wYkUoiIrz0 #cardealer #awards
Business Leader of the Year goes to Mark Mitchell of @MitchellGroupUK. Well Done Mark from all the team @AutoTrader_UK #AMAwards2020 https://t.co/gKFQrUEj0L

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