Press release

The rise of the motor-office

  • 1 in 2 Brits not comfortable travelling for work right now unless able to travel and stay in their own vehicle and accommodation

  • Workers feel more comfortable staying in a private motorhome or caravan when travelling for work, than in a hotel or serviced apartment
  • 1 in 5 say employers have a moral responsibility to provide staff with caravans for business trips
  • To find out more on how to buy a caravan and what you need to know, check out https://www.autotrader.co.uk/caravans

WITH SOCIAL distancing set to be in place for the foreseeable future, a new trend is emerging amongst British workers in need of ways to manage remote working and travel for work, according to new research.

A survey of 2,000 British adults commissioned by the UK’s largest digital marketplace for new and used cars, Auto Trader, has highlighted a nervousness around work-related travel, revealing that almost 1 in 2 Brits (48%) would not be comfortable travelling for work right now, unless they were able to travel in their own vehicle and stay in their own accommodation.

The data suggests that if they had to travel for work, almost 1 in 3 UK adults (32%) would feel more comfortable staying in a motorhome or caravan, rather than a hotel or serviced apartment, as social distancing and hygiene standards continue to be a worry for much of the UK.

This is a particularly significant concern for the 15% of the UK workforce who are regularly required to travel and stay overnight for work.

The data shows that 27% believe having access to a caravan or similar motorhome alternative would create an ideal quiet space to work in and almost 1 in 10 (9%) say it would give them somewhere to safely self-isolate if they became ill, so they could protect their family.

The research suggests that almost 1 in 5 adults (18%) feel employers should provide caravans or similar motorhome options for their employees if staff are required to travel and stay overnight for work in the current climate. An additional 16% also feel employers should at least contribute toward the cost of buying a caravan for this purpose.

Of those who would consider asking their employer to buy a caravan for work use, 50% say they would now be more likely to ask the question, given the current pandemic.

The research follows reports by the automotive marketplace revealing a 51% increase in views of motorhome adverts and an 80% year on year rise in caravan ads for the last two weeks of June. Notably, the data reveals a shift in the age ranges of people searching, for motorhomes and caravans since before the lockdown, with a reduction in people over the age of 55 searching, replaced with an increase in 18-34 year olds.

Auto Trader’s Rory Reid comments: “We’ve recently seen a huge spike in interest for caravans and motorhomes across our app and website. Whilst a large portion of this is down to people needing a staycation this year, there’s a really interesting trend emerging of using caravans for contact-free ways of working, or even self-isolating to keep key workers safe.

“Businesses need to adapt to a greater need for safety when sending employees to travel and stay overnight for work. Using caravans and motorhomes can facilitate this, as well as providing a quiet space to help optimise working. It may well be in a business’ best interest to start looking into caravans and motorhomes!”

Auto Trader is the UK’s largest digital marketplace for new and used cars.

- ENDS-

Notes to Editors:

Survey sample: 2,000 UK adults

About Auto Trader

Auto Trader Group plc is the UK and Ireland's largest digital automotive marketplace. Auto Trader sits at the heart of the UK's vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 100 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 90% prompted brand awareness and attracts circa 50 million monthly cross platform visits each month, with over 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing around 450,000 cars each day). Around 80% of UK automotive retailers advertise on autotrader.co.uk.

 

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Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

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