Responsibility

Our people

Our business is built around our people, and we believe happy employees do the best work. We invest in our colleagues and work hard to ensure our diverse teams are supported, included and inspired

Making a difference to our employees

People are the Group’s most valuable resource and the success of the Group is to the credit of all its employees. Our success at Auto Trader is down to the diverse talent of innovative, talented and committed people.

To help us achieve our mission of being one of the most admired UK digital businesses, we have built a simple, lean and non-hierarchical business that is centred around its people. Our colleagues are organised into high-performing, data-oriented squads to ensure we are agile and quick to respond to change.

We value our people and their opinions. Therefore, we organise an annual employee conference where all colleagues get the chance to get together to celebrate our achievements and share the strategy for the year ahead. We also hold regular business and financial updates throughout the year to keep employees informed on the Group’s performance and priorities, and give them the opportunity to feedback and contribute with questions and ideas.

Employee engagement and recognition

glass door

92% of our people feel proud to work for Auto Trader and 89% say they would recommend us as a great place to work. Our Glassdoor rating, based on 250 anonymous reviews, is 4.5.

In 2019 we achieved a two-star ‘Outstanding’ rating in the Sunday Times Top 100 Best Companies to Work For, and featured 32nd in the list.


We have set up working groups to improve recognition, career development and physical and mental health. We also hold regular ‘health checks’ that allow squads to sit down together in an open and secure environment to discuss how they feel in the workplace.We are proud of our high employee satisfaction levels; we believe that happy employees do better work. However, we recognise there are still areas to improve, and we work hard to ensure all our employees feel supported, included and inspired.

Our Incredible Benefits platforms allow our employees to access all the benefits offered at Auto Trader in one place. As part of our company funded benefits, we offer all employees either Private Medical Insurance (employee level) or Health Cash Plan (up to family level). We also have a wide range of voluntary benefits to choose from, including critical illness and dental insurance.

Diversity and inclusion

Diversity is the mix, inclusion is getting the mix to work well together

Ensuring Auto Trader is a diverse and inclusive employer that contributes positively to the communities in which we operate in is a key strategic priority for our business. We celebrate diversity in all its forms. Only with a mix of different ideas and perspectives can we come up with the most exciting new ideas and create the best experience for our consumers.

Diversity – for everyone at Auto Trader – means respect for and appreciation of differences in: gender, age, sexual orientation, disability, race and ethnic origin, religion and faith, marital status, social, education background and way of thinking. We believe that inclusion is a state of being valued, respected and supported for who you are.

Every employee who joins Auto Trader completes a full-day training session on inclusion, and our Diversity and Inclusion Guilds bring together people from across the business who are passionate about improving diversity in a range of different areas; BAME, Neurodiversity and Disability, Women’s Network and LGBT+.

Our Family Guild supports colleagues with balancing work and family life, and our Wellbeing Guild promotes physical and mental wellbeing among our workforce, helping everyone have more good days at work.

Training and development

Investing in our people is a key focus for Auto Trader. We offer blended learning opportunities that are aligned to our collaborative and inclusive culture. All new people joining our business are given a brilliant start to their careers with us by attending a three-day induction programme that allows them to understand the core values of our business and help achieve a one-team culture.

Every individual is responsible for their own career and personal development. Everybody aims to have quarterly development conversations and personal development plans with their people leaders. We appreciate that everyone has unique needs and likes to learn in different ways, so we offer a mixture of learning initiatives including workshops, bitesize sessions, on-the-job solutions, conferences, coaching and mentoring, online learning and professional qualifications.

Employee wellbeing 

We appreciate that everyone has their own unique set of circumstances and challenges around wellbeing. Consequently, we have consciously built our wellbeing strategy around three core pillars: mental; physical; and financial wellbeing. Approaching health from a holistic perspective helped us derive the concept of having "more good days at work". 

As part of this we have 20 newly qualified Mental Health First Aiders and have developed our People Leads in the challenges around mental ill health to equip our managers with the knowledge to spot the signs and symptoms of mental health issues and give them the confidence to guide their people towards appropriate support. 

To support our financial wellbeing strand, we partnered with a mortgage broker who offered free, no obligation one-to-one mortgage advice sessions. 

Our objective is to retail and maintain a healthy and happy workforce. 

Get set for forecourts opening on Monday with our latest #GetRetailReady #infographic revealing car buyer's thoughts and expectations in the new #retail landscape. https://t.co/iEsnRun6j8 https://t.co/OPHraHWwX1
Auto Trader Highly Rated is back for 2020! Our Highly Rated Award recognises those car retailers delivering the very best in customer service. Find out when we will be announcing the 2020 Award recipients and what criteria you need to meet to qualify. https://t.co/3KF1MkqhfV https://t.co/LpmE65LbMw
Ian Plummer was invited onto @BBCNews this morning to discuss the latest manufacturing figures from the @SMMT. He took the opportunity to highlight the pent up demand in the market & all the measures #retailers have been taking to get #retailready ahead of #showrooms reopening https://t.co/uNmpEYMatT
Thanks James, kind of you to say and great to hear you've found the insight beneficial https://t.co/63vAiNfMfG
To help retailers get back to selling vehicles as quickly as possible, we're launching a new marketing campaign as well as introducing some of the biggest changes to our site in recent years designed to drive more buyers to your ads. Find out more here: https://t.co/JvfE40zohI https://t.co/dqnoP6x3G0
With showrooms set to open on Monday, we’ve put together a handy #infographic to take you through car buyers' thoughts and expectations in the new #retail landscape. https://t.co/nqvKSP6X5t https://t.co/fUhwQ9j9Fq
Thanks to everyone for joining today's #webinar and of course thank you to our guest presenters @adamjt11 and @MikeHawesSMMT. Be sure to join next week and best of luck to those opening their doors next week #retailready https://t.co/qkAmfJw5kC
Catherine reveals the latest changes coming to the Auto Trader platform to improve the #userexperience and increase ad views and dwell time. https://t.co/EiIphIdQfH
Our latest consumer #marketing campaign is designed to give consumers confidence that they can join the car buying journey again and to push the message that #automotive is back in business!
Back to Catherine to talk about how we are helping consumers to get #retailready

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

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